With the aim of setting a new benchmark for long-term product support within the industry, Bristan is launching a Lifetime Guarantee across its taps, showers and accessories. As from today (1st April 2026) any product sold will be fully covered for parts, finishes and working components.
If something goes wrong, Bristan has pledged to repair, replace or refund – supporting customers throughout a lifetime of product use and offering a promise that customers and partners can genuinely trust.
Jen Cassidy, CEO of Bristan Group, comments: “This Lifetime Guarantee is built on what our customers and partners have told us they truly value – confidence, reliability and long-term support. We’ve responded with a guarantee that not only gives homeowners lasting peace of mind but also supports installers and channel partners at every stage. It’s about standing behind our quality. We believe this sets a new standard for the industry – one that reflects our commitment to quality products for life.”
The Lifetime guarantee covers customers for normal domestic use (as opposed to commercial) and includes one year’s labour on taps and showers throughout the Bristan range. It also supports a more sustainable approach to product lifecycle management. By prioritising longevity, repair and ongoing support, the company is helping to reduce waste and extend the usable life of its products.
The launch is supported by an integrated campaign across trade media, digital channels and partner communications, ensuring the proposition is clearly understood at every stage of the customer journey. This includes a short animated reel www.bristan.com/guarantees, designed to bring the Lifetime Guarantee communicate its benefits and enhance engagement across digital channels.
