Blackpool-based cylinder manufacturer Gledhill is currently undertaking a new nationwide roadshow, touring the country with rebranded demonstration vans which help to bring the company’s showroom experience to trade counters nationwide. Each van is fitted with three working cylinders – complete with cut-outs so installers can see inside – as well as displays from Atlantic, Gledhill’s sister brand within Groupe Atlantic.
The Roadshow also features Gledhill’s ‘Drop in to Win’ Plinko-style game, with installers able to claim instant prizes including vouchers, merchandise and giveaways, while every entry goes into a grand prize draw to win a trip to Paris.
Ashley Langran, national sales manger, says: “The Roadshow is about meeting installers where they are, whether at their local merchant branch or trade counter. It’s a chance to get hands-on with our products, learn more about our Connect platform and pre-plumbed heat pump cylinders, and even try out the new Product Selector in person. We want to make it as easy – and enjoyable – as possible for installers to choose Gledhill.”
The company has also unveiled a new online Product Selector tool which gives installers and merchants a quick and simple way to identify the right cylinder for each project. Designed to provide a personalised customer journey, it takes just a few clicks to receive tailored product recommendations. Each enquiry is routed to the appropriate Area Sales Manager, based on postcode, ensuring every user receives a follow-up from their dedicated regional contact.
Installers can find full Roadshow dates and locations on the Gledhill website: Gledhill
