A nationwide installer roadshow has been launched by Ideal Heating in partnership with Plumb Centre, Fernox and Wera Tools, which will combine hands-on product experience, technical expertise, competitions and exclusive rewards for installers.
Taking place at darts venues across the UK from September to November, the Ideal Throwdown will welcome installers for an evening of virtual darts, a speed boiler strip-down challenge and the opportunity to spend time with specialists from the participating companies.
The events have been designed to give installers more than a standard product evening, so attendees will have the opportunity to get up close with the Logic MAX boiler and Logic Air heat pump, explore their key features and put questions directly to the people behind them.
Performance in the virtual darts and boiler strip-down challenges will determine a national leaderboard, with one installer eventually crowned the Ideal Throwdown Champion. Alongside the competition, hundreds of pounds’ worth of Ideal Connect reward points will also be awarded across the installer events, with attendees receiving the points following their next qualifying boiler registration. The overall winner will also receive four tickets to the PDC World Darts Championship at Alexandra Palace.
Carrie Young, marketing director at Ideal Heating, says: “The rewards don’t stop when the evening ends. Alongside the competition itself, hundreds of pounds’ worth of Ideal Connect reward points will be awarded across the events, giving installers another great reason to get involved. Combined with the chance to experience the World Darts Championship Final at Ally Pally, it’s exactly the sort of memorable experience and recognition we want Ideal to be known for.”
Installers interested in attending an Ideal Throwdown event should speak to their local Plumb Centre branch or Ideal Heating area sales manager to find out more and ask about availability at their nearest event. Places are limited and subject to availability.
