The staff at Staffordshire-based heating and plumbing product manufacturer Inta raised over £1150 for the charity Breast Cancer Now when they turned themselves, and their products pink for a day. The sales, purchasing, warehouse and technical teams all took part in a variety of activities to raise money for the cause, in the ‘Wear it Pink’ day on 21st October.

As well as wearing head-to-toe pink, hosting a raffle and a pink cupcake auction, staff also took part in the highly anticipated ‘Great Inta Bake Off’ where their trusty kitchen creations were tasted, and sold, all in the name of charity. Other competitions included the ‘Get Your Chest Out’ photo challenge, which saw the staff trying to guess the celebrity based on a snapshot of just the chest area. 

The firm also turned its range of Zilmet Expansion Vessels pink to mark the occasion.

Emma Domanski, Sales Administrator at Inta and organiser of the day’s festivities, says: “From all the dedicated reps out on the roads to the incredible staff in the office, it was truly brilliant to see everyone getting involved – although the standard of baking might not have been up there with those on the real Bake Off, we certainly tried our best.”

Stuart Gizzi, Director at Intatec, adds: “We couldn’t be happier to have raised over £1000 for Breast Cancer Now. The only time our Zilmet heating vessels aren’t red is when they are painted pink for charity, and they really look great. We are proud to be able to help support such a great cause in our own way, and our staff really enjoyed the day too.”

To find out more about Breast Cancer Now and its Wear It Pink campaign, visit www.wearitpink.org.