To mark World Plumbing Day, celebrated globally every year on March 11th, the Unified Water Label Association is calling for an integrated approach to education and promoting the ‘use water wisely’ message.
UWLA MD Yvonne Orgill says the day is useful for highlighting the links between good quality plumbing, health, environmental sustainability and, increasingly, economic prosperity.
“We must all work together to support good quality plumbing, which is not only essential for cleanliness, and crucial to maintain health but important, if we are to use water wisely,” says Orgill.
“The UWLA has been engaging with its partners to educate on the role water using bathroom products can play in the environmental challenge that we face. It is only by presenting a cohesive message that we can help consumers make responsible water-saving choices. We have made good progress, gaining support and commitment to help consumers understand the issues around water scarcity, and drive home the message that for the sake of the planet we must use water wisely.”
The Water Label is used by over 10,500 architects on new building projects and offers a database of products across 15 categories. This currently covers over 15,700 individual products and 160 plus brands.
Support for the label is supported by a number of retailers both large and small with global home furnishing brand IKEA, and German DIY retailer Globus now promoting the Unified Water Label across their sustainable bathroom and kitchen products. In addition one of the UK’s leading Plumbing & Heating buying groups PHG, with 15 members across 289 branches and showrooms, has added products from its own brand INSTINCT onto the UWLA database.
